Knowledge Base

Reference material on product content and the systems that carry it. No opinions here, no news, no takes. Practices that held up across eight platform implementations and four retailers.

Each section is a pillar: a single page that explains the subject end to end, with the detailed articles clustered underneath it. Opinions and commentary live on the blog.

Foundations — the data itself

Taxonomy

Classification structures: the master product taxonomy, the web navigation taxonomy, the merchant reporting taxonomy, and the rules that connect them.

1 article

Product Data

Attribution models, SKU lifecycle, enrichment workflows, coverage audits and the governance that keeps a catalog from decaying.

2 articles

Discovery — how customers find it

Site Search Optimization

Relevance tuning, synonyms, dedicated search attributes, null-result recovery, regression testing, and reading query logs like a merchandiser.

1 article

Operations — running it at scale

Audits & Reporting

Catalog health defect reporting, attribute coverage by category, sell-through and lifecycle analysis, and vendor quality scoring.

2 articles

Sections still being written

These are planned and not yet published. They appear here so the scope of the knowledge base is clear, not as pages worth visiting today.

Digital Assets · Metadata · Site Merchandising · SEO / AEO / GEO · System Implementations · Automation · Using AI with Product Data